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Michael Buble’s new website was built in Pudsey

Singing supestar Michael Bublé has turned to a Pudsey agency for the design and build of his latest website.

E-commerce specialists Ina4, based at Pudsey Business Centre on Kent Road, created the virtual shop window for the King of Swing’s new perfume range, which has been launched globally in New York and streamed via Facebook Live to his worldwide army of followers.

The scent, Bublé’s first, is called By Invitation and is designed to tap into the star’s female fan base.

The link-up marks the start of a new era of growth for Ina4, which opened its doors in 2002 with a team of just three.

On the back of new business wins and the changing demands of the internet, the specialist website design and marketing agency has now launched a brand new office in Wigan. This enables it to serve an expanding number of clients in the North West.

Staff numbers have grown to 17 after a recruitment drive – with more appointments planned.

Founding director Carl Willock said:

“Directly on the back of our e-commerce expertise, we are delighted to have been invited to create such a high-profile website.

“It is a ringing endorsement of the sector-leading skills and experience that we have been built into the Ina4 team as we aim to reaffirm our standing as one of the North’s premier web agencies.

“It also shows that international stars like Michael Bublé do not have to go to web agencies in the States, or even in London – they can find the expertise required right here in Yorkshire.”


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